Profile

NW PROFILE

NICWAVE was born between Italy and California from the creativity and intuitiveness of the brothers Nicola and Michele Tanzi.

They have always differed in terms of character and passions but they’ve always been strongly complementary. In 2003 they linked the experience in the sportswear field (Nicola) with  the competence in company image marketing (Michele) to give birth to the new brand.

Even though they go in the market’s opposing  trend, they have a strong desire to conceive and create clothes that are rigorously MADE IN ITALY. This isn’t only to add value to the brand in the prospect of future exports but above all to reassure the customers about the unmistakable quality that the Italian manufacturing boasts: research of valuable materials,  meticulous control of the processing, care for  details.

Right from the beginning they focused on the creation of trousers with five pockets, elegant in details, easy to wear, practical and informal.

Golf is a source of inspiration for the two brothers who give birth to non-technical trousers for golfers with details that refer to this exclusive world: comfortable fabrics, tees and markers are present on models.

From the word-of-mouth advertising of friends to the Castenaso Golf Club, is only a short step in reaching the first retail shops. In no time, a great success.

A success that has never stopped in the last few years thanks to the efforts of an ever growing recognizability of the product and the research in field quality: the partnership with the Alcantara Company is a fine example of that. In 2005 Nicola and Michele have signed an agreement with the owners of the Company based in the Marche region that manufactures their products, giving birth to a new company called T’AMO Srl. Another step forward in giving the NICWAVE brand more credibility and offering an excellent service to its customers.